Zero to AI teaches business leaders, entrepreneurs, and decision makers how to improve the success and efficiency of their businesses by taking advantage of state-of-the-art AI technologies. After a brief introduction to artificial intelligence, you’ll explore examples that demonstrate how you can use AI for analyzing business data, predicting customer buying trends, deciphering text and images, and much more. The course is filled with extensive, real-world case studies. As you go, you’ll learn how Google applied AI models to improve on century-old engineering rules to save energy (and money) in its data centers. You’ll look under the hood of the models that power Netflix’s video recommendations and see how they compare with the algorithms that Target uses to prepare their customized promotions. For each case study, the authors discuss the best plan of attack, the necessary resources, the possible risk factors, and likely business benefits of the specific AI application. When you’re done, you’ll have a complete roadmap for realizing the vast potential of AI in your own organization!